New forum set to inspire designers, showcase uncoated paper projects, share brand case studies, newest Finch promotions, and more
Glens Falls, NY – Finch Paper unveils the new Finch is in the House blog, an inspirational forum featuring unique, real-life projects created with Finch’s renowned line of value-driven, uncoated papers for traditional and digital printing. The blog was built to educate and entertain those interested in learning more about the countless attributes of uncoated paper; the ways global brands such as Acura and Abercrombie & Fitch are using Finch successfully; information about the latest promotions and contests, and more.
Beth Povie, Finch Paper Marketing Communications Manager, says, “The new Finch is in the House blog is a creative place for designers to be engaged in all that Finch has to offer. There’s a wide array of work that can be produced for less money using our popular, high-quality papers. The blog will showcase Finch-produced successes in all types of applications.”
Finch has instituted strict criteria for justifying development and promotion of its online forums. “The reason why our Finch in the Forest blog is so successful,” Povie explains, referring to the insightful education site penned by Finch’s Senior Forester, Roger Dziengeleski, “is that it offers information that you cannot get in other places, delivered very simply, by an expert who brings exceptional qualifications to the table.
“Roger has a wonderful way of teaching us all about what is ‘green’,” Povie continues. “The Finch is in the House blog is similarly unique. Designers will get focused, uncoated paper ideas and information based on exciting, real-life projects.”
Designer Showcase and Contest
Finch will regularly spotlight in-house and studio designers using Finch paper in the Finch is in the House blog. The company is in fact celebrating the blog and its design customers with a “Finch is in the House” contest. Professionals who submit entries and 10 samples of Finch-produced projects by June 4 will have a chance to win a MacBook Pro. The winner will be chosen in a random drawing to be held June 7 at the HOW and In-HOWse Designer Conference, in Denver. Go to http://finchpaper.com/call-for-samples/ for contest information.
All real-life Finch projects, whether submitted for the contest or not, will be considered for featured coverage on the Finch is in the House blog. Interested creative professionals who believe their clients’ projects deserve a place in the showcase should email Beth Povie at bpovie@finchpaper.com.
Did you know?
Many global brands trust Finch to produce important and extraordinary printed material of all kinds. On the schedule to be featured on the blog are Acura; Abercrombie & Fitch; the FX Network; Stephen King; and more.
Visit the new Finch is in the House blog frequently for regular updates: http://finchpaper.com/in-the-house/.
About Finch Paper
Finch Paper is widely recognized for the quality of its uncoated printing papers, its industry-leading customer service, and its commitment to sustainable forestry. Finch Premium Blend, Finch Fine® text and cover, Finch Casa Opaque, Finch Opaque and the Finch Digital portfolio are popular choices for corporate marketing materials, direct mail, book publishing, and business office use. All Finch Premium Blend, Finch Fine® and Finch Casa Opaque products are Forest Steward Council (FSC) Chain-of-Custody Certified, and all of the fiber utilized by Finch Paper across its product line is certified by the Sustainable Forestry Initiative® (SFI) program. As part of a landmark environmental partnership with The Nature Conservancy (TNC), Finch foresters manage more than 100,000 acres of forestland owned by TNC in New York’s famed Adirondack Region.
Finch Paper samples and swatchbooks can be ordered at www.finchpaper.com. For more information on Finch Paper, please call (800) 833-9983 or contact your local Finch Paper merchant (directory available at http://finchpaper.com/find-distributors/index.php).
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Media contact:
Helene Smith
HSPR
+1 321.388.6511
smith@helenesmith.com